Our Approach | Partnerships
Our Corporate Partners
Photo: Anthony Heflin / Shutterstock
Why Partner With American Forests?
Make an Impact Where It Matters
By working with us, you can help address two of the most critical issues of the day: climate change and social inequities that people in underserved communities face. Our work, which also helps protect America’s water and wildlife, produces powerful stories that corporations’ audiences understand and support and that also can help organizations reach marketing, sustainability and employee engagement goals. With a 150-year history in leading forest and climate solutions, we are trusted by brands across dozens of industries.
Good Partners Want the Same Things
We partner with corporations that are aligned with our mission and believe that climate action and social equity are high-priority issues that should be addressed. Our partners’ financial contributions help us create healthy and resilient forests. They also help us engage the public and policymakers around the role forests play in solving some of today’s most urgent problems.
American Forests is building a reforestation movement in America, from cities to large, rural landscapes. We are driven by the important role of forests in solving two critical issues: climate change and social inequities that people in underserved communities face. Corporations play a leading role in making this movement a reality.
Lead Partners
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American Tower

American Tower and American Forests are working together to restore landscapes on a large scale and give back to local communities. The partnership began with widespread restoration of jack pine trees in northern Michigan and has expanded to several other essential ecosystems. American Tower and its employees have also supported local food forests in Boston.

American Tower Corporation & American Forests
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Arconic Foundation

Arconic Foundation and American Forests are collaborating to bring Tree Equity to two cities: Pittsburgh and Chandler, Ariz. In Pittsburgh, American Forests’ workforce development program, Tree Equity: Career Pathways, is working with Tree Pittsburgh to deliver urban forestry training for a group of local residents. The training effort is prioritizing those who have faced barriers to employment, and also reviving maintenance and planting activities that have been limited due to COVID-19. This transformational work advances our organizations’ shared goals of strengthening communities through skill-building, promoting environmental sustainability and advancing social equity. In Chandler, outside Phoenix, the newly launched Tree Equity Score is guiding restoration for neighborhoods most in need of trees.

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Bank of America

As one of the world’s largest financial institutions, Bank of America is helping drive progress on important challenges facing society, including work to address climate change and the demands on Earth’s natural resources. Bank of America is committed to achieving net zero greenhouse gas emissions in its financing activities, operations and supply chain before 2050, and has a goal to deploy and mobilize $1 trillion by 2030 through its leading Environmental Business Initiative to accelerate the transition to a low-carbon, sustainable economy. To maximize their impact, Bank of America works with groups deeply involved in environmental issues, in particular, to address the disproportionate impact of climate change and historic patterns of pollution on minority and underserved communities, to scale clean energy and resilience solutions. That is why American Forests and Bank of America have partnered on Tree Equity to bring more trees to urban areas, improve the environment and enhance livability. Bank of America’s financial and volunteer support have impacted nearly 20 cities.

Bank of America & American Forests
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Bulleit

Bulleit Frontier Whiskey and American Forests have teamed up to plant 1 million trees by 2025. With a special focus on the white oak, Bulleit is helping restore about 2,000 acres of forest landscapes in several eastern states, preserving the forests’ ability to mitigate climate change, clean water and provide a home for wildlife far into the future. The company has also committed to create greenspace in urban areas through American Forests’ Tree Equity program. As a brand focused on building community, Bulleit aims to support the pioneers and communities pushing the frontier of sustainability forward and shaping the world of tomorrow.

Bulleit & American Forests
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Crystal Geyser

For 20 years, Crystal Geyser® Alpine Spring Water® has helped American Forests to plant more than 1 million trees. Their support is driven by their direct connection to nature. All seven of Crystal Geyser’s spring water sources are nestled adjacent to national forests or state parks, and some are even designated wilderness areas. Through its partnership with American Forests, Crystal Geyser has helped preserve and restore priceless ecosystems, from fire-scarred areas in Montana and California, to critical bird habitat in Michigan.

Crystal Geyser & American Forests
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EarthDefine

EarthDefine uses AI to scale high-resolution mapping of America’s ground cover, including trees. In 2020, EarthDefine deployed its AI to create the U.S. Tree Map, the most detailed map of all trees in the lower 48 states, updated annually to provide a “live” map of the nation’s forests. EarthDefine provided tree canopy data to American Forests for all urbanized areas nationwide. This data was critical for the calculation of Tree Equity Scores for communities coast to coast. A neighborhood’s Tree Equity Score is based on several factors, including tree cover, ethnicity, population density, employment and average surface temperatures. Urban areas can use the scores to prioritize where to plant trees, so that everyone experiences the benefits of trees, regardless of location, income or race.

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Eddie Bauer

For more than 25 years, Eddie Bauer has been helping American Forests restore threatened forest ecosystems across North America, one tree at a time. As a brand born in the outdoors, Eddie Bauer recognizes that we all can play a role in preserving the beauty of nature. Thanks to Eddie Bauer’s support and the support of its customers, American Forests has planted more than 8.4 million trees in the United States and Canada, helping make a difference for wildlife, people and the environment.

Eddie Bauer & American Forests
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LightStream

LightStream, an online lending division of Truist, supports American Forests by donating a tree for every loan they fund and helping lead campaigns that educate people about the value of trees. Since 2013, LightStream has helped plant 1 million trees and restore forests in 23 states, bringing back to life lands ravaged by wildfire and restoring watersheds in critical ecosystems. Their campaigns have brought awareness to the value of trees as a solution for climate change and for bringing Tree Equity to cities.

LightStream & American Forests
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Microsoft

Microsoft’s mission is to empower every person and organization on the planet to achieve more. In launching a partnership with American Forests in 2019, the global technology leader set out to improve lives and the environment in two communities that host the company’s datacenters. Leveraging its technology and capacity, Microsoft advanced Tree Equity by helping create a Tree Equity Score for the Phoenix Metropolitan area and then planting trees in neighborhoods that needed them most. The company also is working with American Forests and other partners in San Antonio’s socioeconomically disadvantaged neighborhoods to train new tree professionals, who are badly needed to help maintain and restore the city’s declining tree canopy.

Microsoft & American Forests
Nespresso

Nespresso’s vision is to inspire a love for coffee that transcends expectations and cultivate coffee that positively impacts the world, every day. Sustainability is core to the company’s DNA, stretching from operations to support for farmers to recycling. For the past 20 years, Nespresso has invested in agroforestry projects that conserve the ecosystems its coffee farms and communities rely on. In 2021, Nespresso is collaborating with American Forests to support three reforestation projects in California, Hawaii and Texas. By planting 100,000 trees across these regions, Nespresso and American Forests will help restore 320 acres of forest. These efforts will help protect biodiversity in regions that have been impacted by development and natural disasters. In the next fifty years, these 100,000 trees could sequester 35,000 metric tons of carbon dioxide, roughly equivalent to the emissions from burning 3.9 million gallons of gasoline, or the annual emissions of 4,200 American homes.

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VS Pink

Since partnering with American Forests in 2020, VS Pink has supported the planting of more than 130,000 trees across North America. From bringing back to life forest landscapes burned by wildfire in California and Washington to restoring high-elevation Mexican forests where millions of monarch butterflies spend their winters, VS Pink’s campaigns have provided critical support for restoring ecosystems that are vital to humans and wildlife.

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Salesforce

Salesforce’s sustainability vision is to accelerate the world’s largest businesses to net zero; sequester 100 GT of carbon through conserving, restoring and growing 1 trillion trees; and energize the ecopreneur revolution. As part of the one trillion tree initiative, Salesforce committed to the goal of conserving, restoring and growing 100 million trees, which can be tracked on their website. Salesforce has partnered with American Forests to support a number of critical transformational restoration projects, including using climate-smart techniques to reforest the Camp Fire burn scar in California and restoring habitats on a Hawaii volcano to save birds threatened by climate change. Salesforce is also working to bring Tree Equity to Dallas, Phoenix and Rhode Island — areas that are grappling with extreme heat and that have been identified by American Forest’s Tree Equity Score as having high disparities in tree canopy. This work was featured at Dreamforce 2021.

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TAZO Tea

Low-income and Black, Indigenous and People of Color (BIPOC) communities tend to have far fewer trees than wealthier, predominantly white, neighborhoods do. These inequities — and the resulting disparities in essential health and economic benefits trees provide — spurred TAZO Tea and American Forests to team up to address climate justice. Together, we launched the TAZO Tree Corps: a paid, locally hired workforce that will use tree planting and maintenance to help combat climate change and create new jobs in economically disadvantaged neighborhoods and communities of color.

TAZO Tea & American Forests
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Timberland

Timberland is a global outdoor lifestyle brand that believes that a greener future is a better future and has committed to create net positive products by 2030. The brand has also committed to plant 50 million trees around the globe by 2025. In North America, Timberland invites its consumers to donate to plant even more trees with American Forests. Since 2019, we have planted more than 650,000 trees in several critical ecosystems. Projects supported by Timberland and its consumers have helped restore the habitat of the once-endangered Kirtland’s warbler in Michigan, bring back to life the fire-scarred forests of Colorado, Oregon and California, and create badly needed habitat in the Rio Grande Valley, home to the elusive ocelot.

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Travelers

Travelers cares about its customers, the communities it serves and the environment. That’s why the company teamed up with American Forests to fund the planting of one tree for every Personal Insurance customer who elects paperless billing. The partnership helped put 1.5 million trees in the ground in essential ecosystems across the U.S. The effort was so successful, Travelers committed to plant or conserve another 1.5 million trees — bringing their commitment to 3 million trees so far. The company also supports numerous charitable and sustainability initiatives, including an urban forestry job training and mentorship program in Minnesota. Travelers has also committed to being carbon neutral by 2030.

Travelers Insurance & American Forests
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UncommonGoods

UncommonGoods, the online marketplace for unique gifts and home accessories, provides critical support for American Forests’ mission of creating healthy and resilient forests in natural landscapes and cities. The company’s contributions have helped restore habitat in priority regions for a variety of species, many of which are listed as threatened or endangered under the Endangered Species Act. The company took their support of the Endangered Species Act to the next level by helping create an advocacy toolkit to assist people in urging lawmakers to keep intact the legislation, which was designed to protect our species that are most at-risk.

Photo: Wasim Muklashy

How to Become a Corporate Partner

To learn more about how to make a powerful impact through our customized partnerships, please contact the Corporate Development team at corpdevelopment@americanforests.org.

Major Partners
A Living Tribute

A Living Tribute was created to connect people looking for green gifts and memorials with local and national reforestation initiatives in the U.S. and Canada. Working with American Forests, A Living Tribute offers trees as gifts on public lands in need of reforestation.

Arhaus

Arhaus was founded in 1986 on a simple idea: Furniture and décor should be sustainably sourced, lovingly made and built to last. Its partnership with American Forests to plant trees and rebuild forest ecosystems has helped to further Arhaus’ commitment to care for the environment and honor the Earth.

Chubb

Chubb, one of the world’s largest property and casualty insurers, believes that the well-being of society depends on a healthy environment. Since 2007, Chubb Environmental has been a proud supporter of American Forests.

Citizen

For years, Citizen has created watches while adhering to a simple yet revolutionary challenge: to think about power differently by imagining it helping the world, rather than harming it. To continue building a purposeful, powerful and sustainable future, Citizen partnered with American Forests to plant 50,000 trees in areas of most need.

Clif Bar

In their work to conserve and restore the natural resources we depend on and to protect the wild places and open spaces where we play, Clif Bar has worked with American Forests since 2004, planting hundreds of thousands of trees across North America.

CubeSmart

In partnership with American Forests’ Resilient Forests program, CubeSmart offers customers the option to opt into our “Plant a Tree” program when reserving a storage unit online or by phone. As a result of our Plant a Tree program, approximately 619 acres have been restored in areas of greatest need.

GenScript

GenScript is the world leader in the biotechnology reagent service industry. As a global leading life technology corporation, GenScript is not only committed to making humans and nature healthier with life science and biotechnology, but also striving to reduce waste and protect our environment by partnering with American Forests.

Impact Power Solutions

Impact Power Solutions (IPS) delivers customers clean energy solutions from rooftop installs to multi-megawatt community solar gardens. IPS’ purpose is to positively impact people, power and the planet with solar energy. That belief led the company to partner with American Forests to plant one tree for each kW of solar we install.

Landscape Structures

Landscape Structures designs and manufactures commercial playgrounds and is committed to honoring the environment while enhancing children’s lives by fostering and creating inspiring play experiences. Through its partnership with American Forests, the company has planted over 350,000 trees.

Melitta USA

Melitta USA, a leader in coffee and coffee preparation products, has partnered with American Forests since 2003. Melitta and its employees assume responsibility for their role in society and their impact on the environment. Melitta will continue to help forests flourish for years to come.

Modern Sprout

At Modern Sprout, we believe taking care of plants is meditative and thoroughly rewarding, yet we understand it’s not without its headaches. We combine the logic and utility of commercial hydroponic growing systems with style-forward and space-savvy design to provide simple, sustainable solutions to the modern challenges of indoor gardening.

Passion Planner

Passion Planner is your paper life coach™ that helps you to define your goals and work towards them every day. Personal and environmental growth go hand in hand! That’s why Passion Planner proudly supports American Forests. The company’s Community Empowerment Program is dedicated to giving back to its #PashFam community and beyond.

Prudential Financial, Inc. 

Prudential Financial, Inc. (NYSE:PRU), a financial services leader, believes that a healthy environment creates and preserves value for their customers, employees and investors. Prudential is focused on instilling the principle of environmental stewardship which is why the company has supported American Forests’ reforestation efforts since 2010.

SFE Energy

SFE Energy is a competitively priced supplier of electricity and natural gas across the Northeast United States. For each customer that signs up for SFE Energy’s Earth Save program, SFE Energy will plant a tree through American Forests, planting tens of thousands of trees on the behalf of SFE Energy customers.

Softbox Systems

Softbox is an award-winning temperature control packaging innovator that has been designing and producing high performance passive temperature control packaging solutions for over 20 years. Softbox has proudly supported Pfizer in the distribution of Covid-19 vaccines through the supply of a high-performance temperature-controlled parcel shipper developed specifically for Ultra-Low Temperature applications.

The Trees Remember

The Trees Remember works with American Forests to help people plant trees within our national forests as eco-gifts and memorials. These seedlings restore areas damaged by fire or natural disasters and are a unique and symbolic gift for loved ones that will last for generations.

True North Gear

At True North, we make gear that outlasts dangerous situations, extreme weather and tough working conditions while keeping people secure so they can do the job that needs to be done. Through 1% for the Planet, we work with American Forests to help keep our forests healthy, protected and prosperous.

Tulip

Tulip provides simple, direct cremation packages that you can arrange remotely, either online or over the phone, from the comfort of your home with no funeral home visit required. Tulip is proud to offer memorial tree options through partnership with American Forests.

Zendesk

Zendesk is a service first CRM company. That means they also want to be of service in the fight against climate change. Zendesk is glad to support American Forests’ California conservation work and Tree Equity Score.

Becoming a Corporate Partner

Being a good corporate citizen is good for business. And American Forests makes it easy. We customize benefits, messaging and annual giving to best meet the needs and goals of our organization and the companies that partner with us. Learn more about how to make a powerful impact by partnering with us.
Join The Movement
Key Partners
Our Lead Corporate Partners
Photo: Wasim Muklashy

Resources for Our Corporate Partners

Our corporate partners have access to a collection of powerful photos and video that detail our projects and reflect the landscapes and cities where we work. Also available are descriptions of American Forests and our initiatives. Download these resources to help amplify your commitment and educate others about our work.

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There is a lot you can do to ensure that our forests in cities and large landscapes are healthy for generations to come. Be a voice for forests.
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