If you’ve been a member of the American Forests community for any length of time, you’ve probably heard of our partnership with Eddie Bauer. Together, we have planted nearly seven million trees over 21 years. Now, they’re upping the ante on forest restoration through a new campaign that will restore forests on your behalf!
We are partnering with Eddie Bauer, and philanthropic ambassador to our partnership, Ryan Reynolds, to launch the #hug2give campaign!
Today through September 15th, for every photo posted on Twitter or Instagram of someone hugging a tree and tagging #hug2give, #onetree, @AmericanForests and @EddieBauer, Eddie Bauer will donate $50 to American Forests. To put that in perspective, that’s 50 trees — a half acre of critical wildland habitat being replanted, a city park being created or wildfire-scorched ground being restored — all by you just taking two minutes to post a photo! With a commitment of up to $25,000 in potential donations from Eddie Bauer on your behalf, there are hundreds of acres of essential forests that could be restored.
So, on your next forest adventure take a moment to stop, hug your favorite tree, snap a photo and post it on Twitter or Instagram with the tags #onetree, #hug2give, @Eddie Bauer and @American Forests to have a section of America’s great forests protected and restored on your behalf.